Effective. Efficient. And Empowering.

Why do teachers love ExCELL? Because we’ve spent two decades understanding how to give teachers exactly what they need to be the best early language and literacy teachers possible. This means that we provide teachers a PD experience that is accessible and can be put into practice.

How It Works

Coaching Models

Teacher Experience

Admin Experience

The Result of 20 Years of Research on Simplifying Transformative​ Practices

ExCELL has been evaluated using randomized control trials (RCTs) and the results consistently show:


  • Teacher quality as measured by the CLASS significantly improves
  • Children’s vocabulary knowledge significantly improves on standardized measures
  • Children learn 90% of the words they are taught in classrooms where teachers use the ExCELL strategies

Self-paced learning modules

ExCELL’s learning modules introduce lead and assistant teachers to evidence-based strategies to build children’s language and early literacy skills. The most important language development research is explained clearly and simply so teachers can easily understand how to apply it to their practice. ExCELL includes 6 learning modules for lead teachers and 4 for assistant teachers.

Each module includes:

  • an introduction to the topic (e.g. developing vocabulary)
  • an explanation of specific strategies to be implemented by the teachers in classrooms
  • videos showing exemplary educators using the strategies in their classrooms
  • frequent checks for understanding

Teachers complete one module per month. The remaining months of the school year are dedicated to additional coaching and practice.

1-on-1 virtual coaching, all year round

Learning new instructional strategies takes continual practice and knowledgeable support. ExCELL coaches or ExCELL-trained site-embedded coaches provide ongoing encouragement and constructive feedback to lead and assistant teachers.

After each module, teachers implement the strategies in their own classrooms with the support of their coach. Teachers record a lesson in their classroom and upload the video to the private and secure ExCELL portal. Their coach views the video and provides feedback within the week via a written summary sent over email and a real-time video conference. In addition, teachers receive individualized texts or emails from their coach, reminding them to use the strategies, as well as a second monthly coaching session to help teachers feel confident in their practice.

Library of instructional resources

We’ve selected high-quality children’s books and created the accompanying resources so teachers can focus on implementing effective practices. Teachers receive printed and electronic resources in multiple languages, including:

  • reading guides and vocabulary cards
  • small group / center activities
  • weekly family newsletters that are available in multiple languages

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Choose the Model That Works for You


Train-the-Trainer Model

ExCELL master coaches train your coaches to implement ExCELL. In this model, your coaches go through the ExCELL training prior to coaching and meet with ExCELL coaches to discuss the content. ExCELL master coaches then meet weekly/biweekly with your coach to review the videos and feedback of teachers whom your coach is coaching. ExCELL master coaches provide expertise to your coach(es) in helping teachers to implement ExCELL with fidelity.


Teachers Work with ExCELL Coaches

ExCELL coaches meet with your teachers biweekly as teachers work through the instructional modules and upload videos for review. The ExCELL coaches provide feedback and support to scaffold teachers’ learning and implementation of the ExCELL strategies in the classroom.

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The Teacher Experience

Teachers want to provide the most effective instruction for children in their classrooms. ExCELL training supports them in accomplishing this.

Personalized support that adapts to their schedule

Teachers choose when they meet with their ExCELL coach (twice a month minimum). ExCELL coaches are available during school hours as well as before and after school.

Accelerates children’s language skills

All teachers want their students to succeed. A big part of success for young learners is developing their language skills.

Research has shown several teaching strategies that teachers of young children can use in all kinds of classroom activities to see dramatic changes in their students’ language abilities.

However, too often teachers have not have not been provided with the support they need to promote children’s language skills.

ExCELL empowers early educators to set up all students for learning and reading success, especially dual language learners.

You deserve to know the research-based strategies to elevate your practice. But knowing is not enough—you need the opportunity to try out these strategies in your classrooms and master them with the support of an encouraging and experienced coach. ​

With ExCELL, your coach’s work is not done until you feel confident and are implementing the strategies with fidelity. As a result, you will be providing high-quality language development support for all your young learners and fostering their future reading skills.

Simple yet powerful strategies you can use with students tomorrow

Take the guesswork out of reaching dual language learners.

Join the community of teachers using ExCELL

Teachers who have completed ExCELL professional development rate it as very effective in:

  • Content of learning modules
  • Coaching
  • Supporting classroom instruction
  • Supporting dual language learners’ language skills
  • Materials (modules, vocabulary cards, reading guides, etc.)

(Data is from 2019-20 and 2020-21 effectiveness surveys.)

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ExCELL meets Head Start and Common Core standards

The Administrator Experience

As administrators, you want your teachers to be successful at facilitating children’s learning. ExCELL provides explicit and accessible strategies to help teachers improve their teaching and support children’s language learning.

Put language and literacy research into practice

With 9 months of consistent practice supported by individualized coaching, state-of-the-art strategies become second nature to teachers and assistant teachers alike.

Inspire teachers with PD they love

ExCELL teachers report that ExCELL training taught them strategies that helped them become more effective teachers. The training allowed them to self-reflect on their practice, learn more about how children learn language, and facilitate all children’s language learning, especially dual language learners.

Watch student develop foundational skills needed to be successful readers

​Training both PreK and K teachers ensures a cross-grade articulation in teacher training and supports a seamless transition in teaching children’s readiness skills.

Boost teacher retention

Teachers trained in ExCELL stay longer at their jobs. Preparing a diverse classroom of young students to learn to read can be a challenging task, especially for teachers working with dual language learners. When teachers are equipped with effective strategies based on the latest research, they can work smarter, not harder. Seeing the difference they can make in their students’ language abilities transforms burnout and frustration to begin a cycle of confidence.

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Integrate the ExCELL Approach

ExCELL pairs well with many professional development programs. Looking to give your early literacy team a research-backed boost? Contact us!